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PAMPAM

Case study · Hard Rock Stadium

Hard Rock Stadium owns its map.

Built for the team that runs the venue. Hard Rock Stadium in Miami runs PAM's SmartMaps, the venue-map-ownership package. Operations, marketing and technology control the digital map directly, switching the whole venue from NFL Game Day to Concert Mode in a single action. No support ticket. No delay.

Live

In use at Hard Rock Stadium, Miami

SmartMaps

Every map change meant a support ticket

Live Smart Map

Open full map ↗

SmartMaps: the venue team owns the map

LiveIn use at Hard Rock Stadium, MiamiSmartMaps
1 actionSwitch Game Day → Concert ModePre-configured event scenes
Real-timeGate + point-of-interest updatesAcross QR, kiosk and signage
Self-serveNo external vendor dependencyOwned by the venue team

What we shipped:

  • SmartMaps — Direct venue-map ownership for the teamfan

  • Event-mode Scenes — Game Day, Concert and more in one switchstaff

  • Real-time Gate Status — Close a gate, fans reroute instantlysponsor

  • Sponsor Activations — Add zones and POIs without a vendorcommercial

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